SwearGPS Press Kit
Everything you need to write about, review, or feature SwearGPS. Assets and screenshots are being finalized ahead of launch — email us and we’ll send the current set directly.
Product Description
One line
SwearGPS is a navigation app with optional profanity, premium voice personalities, and a sarcastic blue-collar sense of humor.
Short (50 words)
SwearGPS is a mobile navigation app that delivers real turn-by-turn directions through sarcastic, blue-collar voice personalities. Drivers choose their attitude level — from clean Professional Mode to fully Unfiltered — with profanity off by default. Free to use, with premium voices and features available through SwearGPS Pro.
Long (120 words)
SwearGPS is a mobile navigation app built for people who drive for a living — contractors, tradespeople, delivery drivers, and commuters who are tired of being narrated at by a robot. Underneath, it does what a GPS is supposed to do: destination search, turn-by-turn guidance, automatic rerouting, saved destinations, and community-powered road awareness where supported. On top of that sits a cast of voice personalities with genuine attitude, from Vinny the Foreman to Sully the Cabbie.
Drivers control the experience with three attitude modes — Professional, Blue Collar, and Unfiltered — and profanity is disabled by default. SwearGPS is free to use, with premium personalities and Unfiltered Mode available through SwearGPS Pro at $3.99/month.
Taglines
- GPS With a Damn Personality.
- Turn Left. Laugh. Keep Moving.
- Navigation That Talks Like Your Crew.
- Your Smart-Ass Co-Worker Riding Shotgun.
- Get There Without Being Bored to Death.
Fast facts
- Category: Navigation / Travel
- Platforms: Android (Google Play) — coming soon; iOS (App Store) — coming soon
- Price: Free, with SwearGPS Pro at $3.99/month
- Attitude modes: Professional, Blue Collar, Unfiltered (adult language, off by default)
- Launch voices: Vinny the Foreman (free), Sully the Cabbie, Marge the Mechanic, Coach Ray (Pro)
- Company: IRONCORE GOVERNMENT SERVICES LLC
- Website: sweargps.com
Logos, Icons, and Screenshots
Asset packs are being finalized ahead of launch. Email press@sweargps.com with what you need and we’ll send the current files.
Logo
Primary wordmark and stacked lockup, light and dark.
On requestApp icon
Full-resolution app icon in required store sizes.
On requestApp screenshots
Navigation view, personality picker, and mode settings.
On requestBrand assets
Color palette, typography, and voice character art.
On requestUsage: SwearGPS brand assets may be used in editorial coverage of the product without prior approval. Please don’t modify, recolor, or stretch the logo, and don’t imply endorsement or partnership. SwearGPS is not affiliated with Google Maps, Waze, Apple Maps, or other navigation providers unless explicitly stated.
About the Company
SwearGPS is a product of IRONCORE GOVERNMENT SERVICES LLC, a Pennsylvania-based company with roots in commercial construction operations. The product came out of a simple observation from the field: the people who spend the most hours in a vehicle are the ones least served by navigation apps designed for everybody else.
Founder interviews, product background, and launch details are available on request — email press@sweargps.com.
Media Contact
Interviews, review access, assets, and questions.